Skip navigation

Tag Archives: Steve Ballmer

When a Chief Executive Officer (CEO) steps down, it can be difficult for his or her replacement to measure up. When the CEO is also the company’s founder, it can seem nearly impossible. When Bill Gates, founder and CEO of the computer and software giant Microsoft, stepped down in 2000 amid the Justice Department’s investigation of the company for antitrust activities, he appointed Steve Ballmer to be his successor.

Steve Ballmer

Steve Ballmer at CES 2010, image via Microsoft Sweden

Under Ballmer, Microsoft has expanded into the video game console market, search engines, and the smartphone market, and has posted income growth nine out of the past eleven fiscal years. Ballmer, who has worked for Microsoft in some capacity since 1980, had served as president of the company since 1998. But in the face of dwindling personal computing market share, poor performance of online services, and disappointing smartphone sales, there are rumblings that Ballmer should resign or be asked to step down.

Ballmer’s management style is characterized by his brusque, no-nonsense manner. Since Bill Gates’s final departure from Microsoft in 2008 to focus on his Bill and Melinda Gates Foundation, Ballmer has refocused the company’s priorities a number of times. Most recently, he rather publicly fired Bob Muglia from the Server and Tools division Muglia helped build after he joined the company in 1988. And after appointing sales and marketing staff to leadership positions, Ballmer is restocking those positions with people skilled in technical areas like engineering.

Whether or not Ballmer’s shakeup and refocusing on more long-term projects (like a viable competitor to Apple, Inc.’s dominant iPad tablet)is enough to keep Microsoft the technology superpower it has been, remains to be seen. However, despite doubts about his ability to keep Microsoft afloat, Ballmer has shown he will be at its helm and is willing to make some fairly radical changes.

Advertisements