Skip navigation

Tag Archives: Apple

Vision and ambition: two words that come to mind when remembering Steve Jobs. His passion for technological innovation sometimes came at the expense of compassion for human beings. His business practices left employees, industry rivals, and customers with wildly varied opinions. However, in the wake of his passing, one thing can be agreed on: Steven Paul Jobs was a shrewd entrepreneur.

In public, employees treated Jobs like a king. Anonymously, they called him a despot. Apple’s board of directors overthrew Jobs in 1985. The absence of his leadership and uncanny vision, however, proved detrimental. Jobs’ reinstatement a decade later marked the beginning of a new era for Apple. In time, the scorn he earned for his strict attitude toward business was replaced with admiration for “running a tight ship.”

Public opinion of Jobs ran the gamut. The introduction of his creative innovations (such as the iTouch, iPhone, and iPad) were invariably met with excitement from fans. Diehard Apple customers were known to camp outside stores the night before a gadget’s release. On the other end of the spectrum, open source advocates criticized Apples high prices and implementation of closed platforms.

Steve Jobs introduces the iPad. Image via Matt Buchanan

Jobs’ business acumen was indisputable. Under his leadership, Apple products set the standard all other electronic products aspired to reach. He also reversed the fortunes of a losing company, acquiring shares at a business as controversial as himself, Disney.

In retrospect, one can’t help but wonder about the future of Apple. Jobs hand-picked Tim Cook as his successor. But time will tell if Cook possesses the vision and ambition to keep Apple at the top.